U.S. Department of Veterans Affairs (VA)
 Office of Small and Disadvantaged Business Utilization (OSDBU)

Strategic Outreach and Communications (SOC) 

Virtual Training Engagement

 Capability Statements: How to Build and Use
 presented by Virginia APEX Accelerator

Date: Thursday, April 10, 2025
Time: 1:30 PM – 2:30 PM ET
Virtual Format: Powered by Cisco Webex

Session Presentation: APEX PP Capability Statement 25.pdf

Session Recording: https://veteransaffairs.webex.com/veteransaffairs/ldr.php?RCID=179791a07e26b76abc1d73568075a995

Session Recording Password: pCpfpv8*

Training Event Description:

The Federal Government buys over $600 billion goods and services per year, 23% of that spend is allocated for Small Business. This is a huge opportunity for firms, who qualify, to grow their business and become part of the challenging world of Government Contracting through set-aside opportunities. 

To capture the attention of procurement decision makers, you must first create a winning capability statement. This is the most important marketing piece you will create for your business. A properly formatted capability statement will help you get noticed and differentiate you from your competition. 

What you will learn:

•      Proper formatting of the statement 

•      Information to include and not include 

•      Differentiators, Core competencies, and past performance content 

•      You will be provided an editable template to use for your own capability statement 

•      How to use the statement 

Targeted Outreach Federal Socioeconomic Classifications 

(participation is not limited to the below classifications)   

• Service-Disabled Veteran-Owned Small Business (SDVOSB)
• Veteran-Owned Small Business (VOSB)

About Virginia Apex Accelerator

The Virginia APEX Accelerator, formerly known as the Virginia Procurement Technical Assistance Center, is a sponsored program of George Mason University. Headquartered in Fairfax, with counselors throughout Virginia, they serve businesses in 80 jurisdictions ranging from Loudoun to Roanoke and Richmond to Hampton Roads and the Eastern Shore. All counselors provide one-on-one advice to help businesses with government contracting at the Federal, State, and Local levels.

Disclosure Statement

The participation of any commercial entities in VA outreach and training programs does not convey or imply that the U.S. Department of Veterans Affairs directly or indirectly endorses any product or service provided, or to be provided, by the commercial entity, its successors, assignees, or licensees. Furthermore, the Department of Veterans Affairs does not warrant any services that may be provided by the commercial organizations listed.

The Direct Access Program (DAP) is a specialized training program managed by OSDBU. The Program offers unique opportunities for Service-Disabled Veteran-Owned Small Businesses (SDVOSB), Veteran-Owned Small Businesses (VOSB), and other small businesses to build partnerships and maximize networking through structured events. DAP events are business opportunity sessions, one-on-one sessions, virtual demonstrations, or virtual information sessions.

For more information about the Strategic Outreach and Communications Program, contact Curtis Brandon at Curtis.Brandon@va.gov.

For registration support, contact the Direct Access Program Planning Support Team at directaccess@va.gov or 202 461 4694.